Will Little @wclittle Subscribe

Managing Director at Prota Ventures.
I'm a bioengineer-turned-software-developer and venture builder/investor. Learn more about me professionally on LinkedIn, personally here, and check out the podcast I host, Ventures.

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Topic:   Product Management
 Will Little

Mar 14, 2017
Startups Software Development Product Management

When to start writing code for your Minimum Viable Product

More often than not, founders pursuing a new software startup end up writing code too early, wasting valuable time that should be spent with customers.
Will Little

Jun 7, 2016
Startups Marketing Product Management

Data-driven startups: How to design and build smart funnels within your product

The dance between product and growth in a new startup is rarely elegant, especially when founders fail to bake smart funnels into their product.
Will Little

May 16, 2016
Startups Software Development Product Management

Startups: How to set a realistic timeline when building a software product

“Sure, we'll have that done in three weeks.” says the engineer. The marketer rolls her eyes, of course, and expects it in five. Eleven weeks later, it's delivered (and it's not very good). After an additional seven weeks of ironing out the basic bugs and UX kinks, marketing finally feels comfortable promoting it. Why didn't the engineer just say “about 20 weeks” and aim for delivering a tad early?
Will Little

Dec 22, 2015
Startups Software Development Visual Design Product Management

Building a new web product: How to best setup engineers AND creatives for a win

Pre-launch startup operations are always chaotic. That being said, equipped with your idea, team, market analysis, customer personas, early validation via surveys and interviews, and a brief overview statement (yes, do all that first), there is something simple you can do to setup your engineers and creatives for a win.