The Bird Buddy story, raising over $2m on Kickstarter, and growing an IoT company :: with Franci Zidar and Kyle Buzzard
In this episode of Ventures, my guests Franci Zidar (https://mybirdbuddy.com) and Kyle Buzzard (https://protaventures.com) discuss the Bird Buddy story from an idea to a successful Kickstarter campaign. Bird Buddy is a smart bird feeder that notifies users of visiting birds with a live stream and AI-assisted photo capturing features. We discuss many aspects of the story to date, including early validation work, design interactions, and the incorporation of feedback from interested customers. We also dive into practical advice for aspiring hardware/IoT entrepreneurs considering a Kickstarter campaign as part of their marketing strategy.