Will Little Subscribe

Discovering purpose, growth loops, and ancient grains

Click here to view this newsletter in your web browser

Greetings all,

In this week’s episode of Ventures, Kathryn Little (my amazing mother!) and I discuss finding oneself, discovering purpose, transitioning out of idealism, saying yes and no to the right things, processing grief, marriage, parenting, and being who you are as an entrepreneur and human being. Indeed, when thinking about the best possible guest for this episode, I asked my mother and she graciously agreed to share her story and insights.

Check it out: Self-discovery, discerning our limits, and transitioning from idealism :: with Kathryn Little

Growth Loops

I came across this tweet on Growth Loops 10 days ago and I’ve been thinking about them pretty much non-stop:

This fantastic article from the folks at Reforge goes into further depth:

“The fastest growing products are better represented as a system of loops, not funnels. Loops are closed systems where the inputs through some process generates more of an output that can be reinvested in the input. There are growth loops that serve different value creation including new users, returning users, defensibility, or efficiency.

It’s amazing how over the past week or so as I’ve been re-thinking the past companies I’ve operated, and current portfolio companies, how growth-loop thinking changes everything and creates many “ah ha”s regarding how to properly architect marketing and product operations.

Ancient Grains

The Whole Grains Council defines Ancient Grains as “grains that are largely unchanged over the last several hundred years...This means that modern wheat (constantly bred and changed) is not an ancient grain, while einkorn, emmer/farro, Kamut®, and spelt would be considered ancient grains in the wheat family.“

Interestingly, Amarant, Millet, Sorghum, and Teff are all gluten free and can be used to create some amazing recipes (for example, check out https://snacktivistfoods.com/).

I’m going to be (lightly) experimenting in the coming months with various ancient-grain-based foods in terms of how they make me feel and affect sleep, workouts, blood sugar, etc... Any recommendations for foods to try?

Have a great rest of your week!